Twitter for Local Lead Generation
We’ve spoken a lot about how Twitter is a great medium to build relationships with your customers and prospects…but Twitter can also be an effective tool for generating local leads.
As Jonathan Volk points out, you can even automate the process. By feeding various articles to a locally-targeted Twitter feed, you can direct prospects to a trackable phone number or a local landing page to capture their info.
Granted, you’ll see much better results if you participate on a regular basis, since a 100% automated Twitter feed is fairly easy to spot (even for novice Twitterers). You’ll pick up more followers if you at least give the impression that you’re a real person.
But for the amount of effort required, Twitter can be extremely effective way to drive traffic and leads towards you or a client’s local business.
Tags: local lead generation, local online advertising, local online marketing, social media, Twitter
